Sand Castle at the Hotel Del Coronado

Activations
Creative Development
Photography
CREDITS
Fabrication
  • Robert Pavlacka
Photography
  • Ryan Young

Skylark helped deliver a unique piece of art outside of an iconic San Diego building ahead of the NWSL Championship

Skylark collaborated with NWSL and renowned sand castle artist Robert Pavlacka to create a NWSL Championship sand castle at the iconic Hotel Del in Coronado, California. The mural featured the NWSL Championship logos and the San Diego skyline made in sand.

The Hotel Del is on the national register of historic places and consistently features on imagery, promotional materials and broadcasts related to San Diego and this location received 30,000 weekly visitors.

The activations created shareable moments for NWSL supporters and helped reinforce that the NWSL Championship match was a premier destination for North American soccer fans.

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