Siete x Austin FC Jersey Sleeve Partner
Skylark brokered a landmark jersey sleeve partnership between Siete Foods and Austin FC, bringing together two purpose-driven Austin originals in a deal rooted in community, culture, and shared ambition.
In 2025, Siete Foods became the official jersey sleeve partner of Austin FC, the first pro sports uniform deal in the brand’s history. Skylark served as strategic advisor and brokered the multi-year agreement, aligning two Austin-based organizations rooted in community, culture, and a shared belief in giving back.
The partnership was more than a logo on a sleeve. It was a statement of local pride. From the Verde Leaders youth development program to Q2 Stadium product sampling and matchday concessions, the deal connected on-field presence with off-field impact. Siete’s messaging celebrated wellness, togetherness, and familia, values reflected in both the brand’s mission and the club’s identity.
Skylark played a key role in shaping the partnership’s rollout strategy and long-term vision, including brand integration, community alignment, and social impact programming. The result was a high-profile sponsorship that not only elevated Siete’s presence in soccer, but reinforced its deep roots in the Austin community—right where the heart is.
